Action-Oriented Assessment: Strategies for Collecting Data by Engaging Participants

with Erica Eckert

About This Course

This live briefing will present strategies for active, engaging data collection with face-to-face groups of students, faculty, and staff. Participants will be encouraged to think about the creation of artifacts as a fun (and easy) way to collect data that can be used to evaluate the success of programs and services. Strategies for reporting the data collected from these non-traditional embedded approaches will also be presented, to encourage practices related to closing the loop.

This live briefing will engage you to try using non-traditional data collection methods that are action-oriented, participatory, and entertaining. The presenter will highlight techniques commonly used in strategic planning processes that can be used for the collection of data and artifacts to enhance the student or staff experience, as well as provide suggestions for use of these data. 

Using Angelo & Cross’s “Classroom Assessment Techniques,” and Gray, Brown, and Macanufo’s “Gamestorming: A playbook for innovators, rulebreakers, and changemakers,” participants will consider few different techniques to obtain feedback from students, faculty, and staff. The approaches highlighted are useful to both collect data and encourage participants to elaborate on the learning activities or programming they have experienced. These approaches can also be easily transitioned into strategic planning activities. Attendees should leave this session ready to implement new and exciting ideas about assessment they can readily deploy on their campuses.

Learning Outcomes

By attending this session, participants will be able to:

  • identify and select interesting and engaging assessment techniques for assessing programs, events, or other educational opportunities;
  • design/customize interesting assessment techniques for assessing programs, events, or other educational opportunities; and
  • plan for using the data from non-traditional assessment methods in supporting unit or institutional assessment processes.

Accessing the Presentation

Once you complete your registration, you will be able to access the course by clicking on the "Login" button at the top of this page (or any page on

  • You will be asked to login with your NASPA user name and password. Once you have done so, you will hit continue and be redirected to your dashboard in the Online Learning Community.

  • You will find the session listed under "Enrolled."

  • This session is recorded. By clicking into, "Contents," you will find the session recording, resources, and PowerPoint slides. You may view the materials as many times as you'd like, at whatever pace you would like.

  • If you have any difficulty accessing the materials, please contact Jace Kirschner (

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