Action-Oriented Assessment: Strategies for Collecting Data by Engaging Participants

with Erica Eckert

About This Course

This course is free for members of the Assessment, Evaluation, and Research KC. For more information about pricing (and how to make sure you're getting the appropriate discount), please read below the course description.

This live briefing will present strategies for active, engaging data collection with face-to-face groups of students, faculty, and staff. Participants will be encouraged to think about the creation of artifacts as a fun (and easy) way to collect data that can be used to evaluate the success of programs and services. Strategies for reporting the data collected from these non-traditional embedded approaches will also be presented, to encourage practices related to closing the loop.

This live briefing will engage you to try using non-traditional data collection methods that are action-oriented, participatory, and entertaining. The presenter will highlight techniques commonly used in strategic planning processes that can be used for the collection of data and artifacts to enhance the student or staff experience, as well as provide suggestions for use of these data. 

Using Angelo & Cross’s “Classroom Assessment Techniques,” and Gray, Brown, and Macanufo’s “Gamestorming: A playbook for innovators, rulebreakers, and changemakers,” participants will consider few different techniques to obtain feedback from students, faculty, and staff. The approaches highlighted are useful to both collect data and encourage participants to elaborate on the learning activities or programming they have experienced. These approaches can also be easily transitioned into strategic planning activities. Attendees should leave this session ready to implement new and exciting ideas about assessment they can readily deploy on their campuses.

Learning Outcomes

By attending this session, participants will be able to:

  • identify and select interesting and engaging assessment techniques for assessing programs, events, or other educational opportunities;
  • design/customize interesting assessment techniques for assessing programs, events, or other educational opportunities; and
  • plan for using the data from non-traditional assessment methods in supporting unit or institutional assessment processes.

Knowledge Community Pricing

Members of the Assessment, Evaluation, and Research KC will be able to register for this course for free through July 25, 2018. Once you register, you will always have access to the content.

To ensure that you receive the appropriate pricing for the course, you must be a member of NASPA, and also a member of the Assessment, Evaluation, and Research KC. You will see the correct price in your cart once you click on "Take this Course."

If the price does not come up as free for you, please take the following steps:

  • DO NOT complete your registration. We will not issue refunds once you have completed the purchase of the course.
  • Login to by clicking the blue "Login" button in the center of the page.
  • Scroll until you see the grey sidebar on the right hand side of the screen and the link to "View My Personal Snapshot."
  • Confirm that your membership is still active (there will be a link to join or renew if it is not).
  • Click on "Edit My Profile" and scroll down the page until you get to "NASPA Engagement Details."
  • You will see the KCs that you are currently a member of; if your membership to the Assessment, Evaluation, and Research KC is not listed, please add it.
  • Click "Save" at the bottom of the page.

Accessing the Presentation

Once you complete your registration, you will be able to access the course by clicking on the "Login" button at the top of this page (or any page on

  • You will be asked to login with your NASPA user name and password. Once you have done so, you will hit continue and be redirected to your dashboard in the Online Learning Community.

  • You will find the session listed under "Enrolled."

  • This session is recorded. By clicking into, "Contents," you will find the session recording, resources, and PowerPoint slides. You may view the materials as many times as you'd like, at whatever pace you would like.

  • If you have any difficulty accessing the materials, please contact Jace Kirschner (

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